Gin-Eric Farm Ecology

In pharmacology, all drugs have three names:
  1. a branded trade name that it is marked and advertised with
  2. a generic name
  3. a chemical formula name
For example, the brand name Tylenol (which was initially discovered by McNeil Pharmaceuticals) also has the generic name acetaminophen and the chemical formula name N-acetyl-p-aminophenol.

Years after the patent to pay for R&D runs out, other pharmaceutical companies can compete with McNeil Pharmaceuticals and manufacture and sell acetaminophen (N-acetyl-p-aminophenol) under their own brand name. So, Tylenol (acetaminophen) is sold by many different pharmaceutical companies under many different names today.

Likewise, Aleve is also known as Naproxen; Amoxil is also called Amoxicillin and Advil is also called ibuprofen.

When Pfizer first discovered Viagra, generic name sildenafil citrate, they had talks with their marketing department and the regulatory agencies (FDA) about what they should choose for a brand name for this remarkable new substance, sildenafil citrate. It took many days of hard work to come up with the trade name, Viagra, as there was some stiff competition among other trade names that didn’t make it, including:
  1. Mycoxafloppin
  2. Mycoxafalin
  3. Mydixadrupin
  4. Mydixarizen
  5. Mydixadud
  6. Dixafix
  7. Ibepokin
  8. Fix-A-Flat